This guided questionnaire is designed to help you assess your marketing strategy through a clear SWOT framework—Strengths, Weaknesses, Opportunities, and Threats. It helps you take a closer look at your current marketing efforts, brand positioning, audience engagement, and competitive landscape. You’ll reflect on internal strengths (what you do well), internal weaknesses (what needs improvement), external opportunities (what trends or gaps you can capitalize on), and external threats (what challenges or competition you may face). Use this tool to make smarter marketing decisions, sharpen your strategy, and uncover new areas for growth and innovation.

Discover how to analyze with intention.